The Top 10 Branding Mistakes Small Businesses Make
Branding is exciting. There's no way around it. You know your business better than anyone, and your brand is the creative manifestation of your business. What would Nike be without the swoosh? What would Disney be without the iconic swirling type font? What would Tiffany & Co. be without .... Read More
The Business Women of Rom-Coms
It’s that time of year! The time where couples pair off in dimly lit five-star restaurants to celebrate their love, or (in more cynical cases) try to revive it with a good cut of steak and false promises. Just kidding (mostly). It IS however the time of year I personally enjoy watc .... Read More
Night Routine Habits For Entrepreneurs That Will Enhance The Day To Come
No matter what your goals are in the evening, it’s important to establish a good routine. Start out by implementing just one of these habits in your evening and casually add more in as you get more comfortable. Many entrepreneurs will notice a huge difference in their energy levels and productiv .... Read More
7 Social Media Success Strategies Entrepreneurs Should Implement
Marketing is an important component of any business’ survival tools, especially in the digital age we live in where the competition for consumers' attention online is vicious. For entrepreneurs, social media has become the best place to invest their efforts to reach new consumers or opportunitie .... Read More
Reimagining Success in Your Business in 2021
It’s always the perfect time to reflect on how far you have come and where you want to go in the future. This goes for all areas of your life, but particularly for success in your business in 2021. No matter what is happening in the environment around you, reflecting and adjusting are two things .... Read More
7 Last-Minute Ideas for a Successful Small Business Saturday
It’s almost that time of the year for small businesses to thrive - if the right marketing strategies are in place, of course. The holidays are here and so are all the events created to boost business in all aspects. From Cyber Monday to Small Business Saturday, anyone can ramp up customer engag .... Read More
How to Change Your Mindset to See a Challenge as an Opportunity
The journey of becoming a successful entrepreneur usually starts with the shifting of the mindset. This involves a lot of self-realization and the patience to understand one’s self in relation to outside factors. One of the biggest things that many entrepreneurs may have to face is moving from s .... Read More
5 Ways You Can Avoid Stagnant Productivity While Working Remote
It’s still a very uncertain time as the COVID-19 pandemic continues and numbers are constantly fluctuating. Many business owners are taking safe measures by pushing the returning to office date all the way into 2021. This means working remotely will continue to be a trend we see throughout the r .... Read More
You’ve decided to start a business and leave your day job, congrats! It’s an exciting time to step into entrepreneurship and find that freedom that’s been calling you. You’re probably excited and a little nervous at the same time, which is totally understandable. It’s a big step! Big steps nee .... Read More
Creating a Successful Post-Coronavirus Business Strategy
Business will no longer be the same post-pandemic. Once we start moving past the crisis, businesses must reinvent themselves and product or service offerings to survive in the economy. We’ve come up with a 5-step system to follow: dissect, innovate, evaluate, master, implement. This method solel .... Read More
