Th e 9th Annual PLATINUM Summit took place at the Balboa Bay Resort in Newport Beach, CA. It was an event to remember. Let's hear what people are saying! "OMG. All I can say about my first PLATINUM Summit is "WHY WAS THIS MY FIRST PLATINUM SUMMIT?" Sandra has been speaking .... Read More
As an entrepreneur, you have a lot on your plate. While marketing may not be your industry, you probably already know that marketing is essential to how the world perceives you and your brand. Logo, tagline, brand guide, website, social media, and beyond-there’s a lo .... Read More
Leveraging Micro-Influencers to Grow Your Business
You’ve probably heard all about influencers. If you’re anything like my mother, you might think influencers are people who get famous and make money for doing nothing. My mother, however, couldn’t be more wrong (no one tell her I said that, please). Influ .... Read More
The Pros and Cons of Hiring a Dedicated Social Media Team
The popularization of social media may be less than twenty years old, but it’s not going away any time soon, if anything, it’s only ramping up. Regardless of whether you personally use (or like) social media, the reality is that a good majority of people visit a company’s social media before t .... Read More
Why Having A Supportive Tribe Is So Important To Success
One of the most appealing reasons to become a business owner is the freedom it has to offer, but the advancement of your business relies on you in many ways which can become very lonely. The business world can be cut-throat and there are many ups and downs along the way, so having a support syst .... Read More
14 New Year's Resolutions for Entrepreneurs in 2021
It’s finally that time to say goodbye to 2020 and ring in the new year that we all have been anticipating. As we look back on everything that was, as entrepreneurs, we can appreciate everything last year taught us from changing the way we conduct business to embracing the digital world. No .... Read More
7 Habits Entrepreneurs Should Implement Now Before Their New Years Resolutions
We know this year has been a wild ride due to the global pandemic, but as we’re rapidly approaching the new year, it’s time to let go of the past and start thinking about the resolutions we want to work on for 2021. Some may say that the term New Year's Resolutio n comes with negative conno .... Read More
Brand Development Focused On A New Target Audience
The value proposition of every business is critical to the success or failure of the business. As a business owner or entrepreneur, what are the values your business stands for or represents? What is your brand strategy? And how do you define your target audience? These are pertinent quest .... Read More
4 Resolutions For A Better You
Setting resolutions can be inspirational and full of motivation. A new year is a fresh start, a do-over for some, but like many people that hope to continue on their forward path, some resolutions don't last. With the new decade ap .... Read More
6 Tips for Creating Better Facebook Ads
Advertisements are a marketing tactic that boosts brand awareness and lead to consumer consumption. In today’s Digital Age, things have changed from the typical billboard you would see on the side of the road. It’s all about utilizing social media and the tools each platform has t .... Read More
