The Top 10 Branding Mistakes Small Businesses Make
Branding is exciting. There's no way around it. You know your business better than anyone, and your brand is the creative manifestation of your business. What would Nike be without the swoosh? What would Disney be without the iconic swirling type font? What would Tiffany & Co. be without .... Read More
The Entrepreneurs of Pop Culture
We live in the age of binge-watching TV and films from the comfort of our living rooms and it's never been easier to feel connected to the journeys of the characters on our screens. Let's take a look at some pop culture entrepreneurs and see what we can learn from their successes an .... Read More
6 Essential Books for Entrepreneurs
There are many challenges to being an entrepreneur, but one of the most exciting (and time-consuming) is that to stay on top of your game, you’re always in a state of self-improvement. It may be easy to walk into a bookstore and head to the business section or click on the bestseller .... Read More
The Importance of Trademarks for Entrepreneurs
Andrei Mincov, Founder and CEO of Trademark Factory started his career in intellectual property because of his father. Even though Andrei had just started law school, he never actually saw himself as a lawyer. But then one day his father (a famous composer) heard his music on the ra .... Read More
“A mastermind group is a peer-to-peer mentoring group used to help members solve their problems with input and advice from the other group members.” Have you ever wondered why Pixar movies are so consistently good? It’s because in the mid-90s they shucked the standard model of mo .... Read More
It’s now been sixth months since I started my journey with eWN. Prior to eWomenNetwork I spent 10 years in Business Development at Barnes & Noble, where I focused heavily on live events for major authors, book festivals, and more. In addition to that, I also have backgrounds in theat .... Read More
The Pros and Cons of Hiring a Dedicated Social Media Team
The popularization of social media may be less than twenty years old, but it’s not going away any time soon, if anything, it’s only ramping up. Regardless of whether you personally use (or like) social media, the reality is that a good majority of people visit a company’s social media before t .... Read More
The Importance of Business Conferences for Entrepreneurs
When it comes to being an entrepreneur, it’s not always about what you know, it’s also about who you know. It doesn’t matter how new or experienced you are as an entrepreneur, or how big or small your business is. Attending relevant events and conferences allow you to take your business to t .... Read More
Reimagining Success in Your Business in 2021
It’s always the perfect time to reflect on how far you have come and where you want to go in the future. This goes for all areas of your life, but particularly for success in your business in 2021. No matter what is happening in the environment around you, reflecting and adjusting are two things .... Read More
8 Tips for Dealing With Conflict Management In The Workplace
In a work environment, it is normal, to some extent, for conflicts to occur. After all, employees generally have very different values and personalities. On the one hand, this difference can be enriching. On the other hand, the constant presence of friction can hinder corporate life. .... Read More
