“A mastermind group is a peer-to-peer mentoring group used to help members solve their problems with input and advice from the other group members.” Have you ever wondered why Pixar movies are so consistently good? It’s because in the mid-90s they shucked the standard model of mo .... Read More
The Pros and Cons of Hiring a Dedicated Social Media Team
The popularization of social media may be less than twenty years old, but it’s not going away any time soon, if anything, it’s only ramping up. Regardless of whether you personally use (or like) social media, the reality is that a good majority of people visit a company’s social media before t .... Read More
When I started with eWomenNetwork a mere six weeks before conference, I was told that ICON 2021 would be our Super Bowl. Now I don’t know much about sports, but I do know that breaking in a new player weeks before the big game, is a move most coaches wouldn’t be thr .... Read More
Why Now is the Right Time to Start a Podcast
The podcast market is booming now more than ever. Just a few years ago, podcasting was a very niche medium, however, it has turned into one of the best ways to share your message with mass audiences. Times have clearly changed for the podcasting business as podcasts have become part of the mains .... Read More
7 Last-Minute Ideas for a Successful Small Business Saturday
It’s almost that time of the year for small businesses to thrive - if the right marketing strategies are in place, of course. The holidays are here and so are all the events created to boost business in all aspects. From Cyber Monday to Small Business Saturday, anyone can ramp up customer engag .... Read More
10 Podcasts Every Female Entrepreneur Should Be Listening To
As entrepreneurs, we’re always looking for new ways to grow our business. It can be both intimidating and thrilling specifically being a female entrepreneur. You can go from feeling on top of the world after a bunch of successful meetings to feeling anxious and overwhelmed when a client campaign .... Read More
The Power of Podcasting: Boost Your Reputation and SEO Rank
As business owners, we’re always looking for fresh new ways to promote our business. We have this great product/service so it’s reasonable to want to share that with as many people as possible! However, especially in a saturated indus .... Read More
Four Ways LinkedIn Can Help Excel Your Career
When you initially hear the word “LinkedIn” there are many terms that may come to mind - professional, business, resumé, etc. It may not even be the first platform you think of when it comes to social media. However, the times hav .... Read More
How to Take Advantage of Black Friday, Small Business Saturday and Cyber Monday
It’s November, and for many, it means Thanksgiving, harvesting and the peak of fall is here, but for others, it means business - Black Friday, Small Business Saturday, and Cyber Monday. As a business owner, these special holiday shopping days can bring opportunity for increased c .... Read More
Seven Crucial Tips For Starting A Podcast
These days, digital resources are vital for businesses to create and expand relationships with the public. What better way to reach a mass audience than by podcasting? In fact, Entrepreneur found that one in four Americans listens to podcasts. That’s a significant ratio for your business .... Read More
