As an entrepreneur, you have a lot on your plate. While marketing may not be your industry, you probably already know that marketing is essential to how the world perceives you and your brand. Logo, tagline, brand guide, website, social media, and beyond-there’s a lo .... Read More
Business Lessons From Our Favorite Spooky Movies
Scary Movies aren’t for everyone, but I have always loved them. It makes no sense why I love them. As a child and now as an adult I am incredibly easy to scare. To this day I will jump out of my skin if someone comes up and surprises me. And yet as a kid, .... Read More
How to Increase Email Deliverability And Land in the Inbox
Emails have been a great communication channel to communicate with a B2B customer, if and only when tapped in the right way. What’s the point in sending bulk emails to the customer only to realize that none of them are landing in their inbox? It can be a headache for marketers when their email .... Read More
6 Tips for Creating Better Facebook Ads
Advertisements are a marketing tactic that boosts brand awareness and lead to consumer consumption. In today’s Digital Age, things have changed from the typical billboard you would see on the side of the road. It’s all about utilizing social media and the tools each platform has t .... Read More
How to Take Advantage of Black Friday, Small Business Saturday and Cyber Monday
It’s November, and for many, it means Thanksgiving, harvesting and the peak of fall is here, but for others, it means business - Black Friday, Small Business Saturday, and Cyber Monday. As a business owner, these special holiday shopping days can bring opportunity for increased c .... Read More
