Self-publishing a book has become an increasingly popular business strategy for entrepreneurs. It makes sense, you get a lot out of it. Enhancing brand awareness, establishing yourself as an expert in your field, and generating warm leads are all appealing outcomes, for sure. An .... Read More
The Pros and Cons of Hiring a Dedicated Social Media Team
The popularization of social media may be less than twenty years old, but it’s not going away any time soon, if anything, it’s only ramping up. Regardless of whether you personally use (or like) social media, the reality is that a good majority of people visit a company’s social media before t .... Read More
Does Content-Based Web Design Leads to Better SEO for Business?
If you are a business owner, then one of the most important things for you to do would be to have a utility-based business website, but, it also needs to have a great design. Your business website is going to be the leading platform .... Read More
Four Ways LinkedIn Can Help Excel Your Career
When you initially hear the word “LinkedIn” there are many terms that may come to mind - professional, business, resumé, etc. It may not even be the first platform you think of when it comes to social media. However, the times hav .... Read More
How to Make the Most Out of Your Taxes
Being an entrepreneur often seems like the dream life when you get to focus on the fun parts like marketing, networking, and even sales. But all of the fun parts may be a waste if you are not focusing on the bottom line. One area that you can pay attention to that will really .... Read More
Why You Need a Content Audit & How To Do It
What is a content audit and do I need one? I’ll answer the second part of that question first, YES! Now to the first part of that question – what is a content audit? Content itself is anything you are saying, writing, publishing to get the message out about your product or .... Read More
