As an entrepreneur, you have a lot on your plate. While marketing may not be your industry, you probably already know that marketing is essential to how the world perceives you and your brand. Logo, tagline, brand guide, website, social media, and beyond-there’s a lo .... Read More
5 Ways You Can Avoid Stagnant Productivity While Working Remote
It’s still a very uncertain time as the COVID-19 pandemic continues and numbers are constantly fluctuating. Many business owners are taking safe measures by pushing the returning to office date all the way into 2021. This means working remotely will continue to be a trend we see throughout the r .... Read More
You’ve decided to start a business and leave your day job, congrats! It’s an exciting time to step into entrepreneurship and find that freedom that’s been calling you. You’re probably excited and a little nervous at the same time, which is totally understandable. It’s a big step! Big steps nee .... Read More
Brand Development Focused On A New Target Audience
The value proposition of every business is critical to the success or failure of the business. As a business owner or entrepreneur, what are the values your business stands for or represents? What is your brand strategy? And how do you define your target audience? These are pertinent quest .... Read More
Wise Women Insights 001: Do You Know the Language of Trust?
Imagine, for a moment, that whenever you speak to someone about your products or services, they believe everything you say! You can talk to anyone and provide a reasonable explanation about what you do and why they should buy and the other person believes you. How ea .... Read More
