How to Run a Successful Business as an Introvert
That's right! Oprah Winfrey considers herself an introvert! There’s always been lots of talk about the pros and cons of extroverts versus introverts. The stereotype often paints extroverts as the gregarious go-getters and introverts as the quiet wallflowers. .... Read More
The Entrepreneurs of Pop Culture
We live in the age of binge-watching TV and films from the comfort of our living rooms and it's never been easier to feel connected to the journeys of the characters on our screens. Let's take a look at some pop culture entrepreneurs and see what we can learn from their successes an .... Read More
Your First Steps Towards Traditional Publishing
We’ve talked a lot about the benefits of entrepreneurs writing and publishing books. We’ve covered the pros and cons of traditional publishing vs. self-publishing and covered what you need to do in self-publishing to increase your chances of bookstore placement . But if you’ve bee .... Read More
The Importance of Trademarks for Entrepreneurs
Andrei Mincov, Founder and CEO of Trademark Factory started his career in intellectual property because of his father. Even though Andrei had just started law school, he never actually saw himself as a lawyer. But then one day his father (a famous composer) heard his music on the ra .... Read More
Traditional Publishing vs. Self-Publishing
Writing a book is an incredible ambition and for entrepreneurs it has many advantages. Establishing yourself as an expert and having a book out there is a great way to gain exposure and grow your business. The good news is that it’s never been easier to publish .... Read More
The Power of Aesthetic Intelligence for Your Business
Have you ever heard of AI? No, we’re not referring to artificial intelligence, we’re talking about aesthetic intelligence. This is a concept every entrepreneur must understand in order to stand out in saturated markets. Let’s dive a little deeper -- what it is, why it’s important for you .... Read More
How to Take Advantage of Black Friday, Small Business Saturday and Cyber Monday
It’s November, and for many, it means Thanksgiving, harvesting and the peak of fall is here, but for others, it means business - Black Friday, Small Business Saturday, and Cyber Monday. As a business owner, these special holiday shopping days can bring opportunity for increased c .... Read More
Building Your Intentional Nonprofit Partnership
Why Build a Nonprofit Partnership? There’s plenty of buzz these days about “Cause Marketing.” Businesses are entering into partnerships with diverse nonprofits in order to enhance their image, boost sales, engage employees, and build customer loyalty. Most likely, if you are an .... Read More
How to Choose Strategic Business Partners
Strategic business partners come in all shapes and sizes. Partners aren’t just the ones with whom you share profit and expenses. They are everyone from your supplier to your customer to your investor. Your partnerships will affect your business on many levels, so you need to know how to choose y .... Read More
Want Your Business to Increase Sales? Just Ask Why?
The word, “No,” is a staple in the entrepreneur’s vocabulary. More than likely you’ve heard more “No’s” than “Yes’s” when it comes to selling your product or service. But if you want to be a better sales person, the best thing to do is learn from the, “No’s.” How? Just ask your .... Read More
