The Top 10 Branding Mistakes Small Businesses Make
Branding is exciting. There's no way around it. You know your business better than anyone, and your brand is the creative manifestation of your business. What would Nike be without the swoosh? What would Disney be without the iconic swirling type font? What would Tiffany & Co. be without .... Read More
The Best Soft Perks to Attract & Retain Your Dream Team
Every entrepreneur is different. Some have staffs of twenty, others have a staff of two. Some work exclusively with contractors, others have a mix of dedicated employees. How you create your team is all about what works for your specific needs and goals. But whether it be an assi .... Read More
6 Free Tools for Entrepreneurs to Build Their Brand
If you’re an entrepreneur or business owner, your online presence might not reflect the hard work and reputation that you’ve built in real life. For some, there may even be a significant difference between your business’s digital footprint and traditional marketing footprint (i.e. advertisements .... Read More
Discover the feeling of peacefulness and productivity as Diane explains how to set yourself up for a successful workspace and environment.
As a highly successful author, celebrity speaker and creator of the Diane Halfman Academy, she has 24 years of experience in this work. Diane is an ex .... Read More
Does Content-Based Web Design Leads to Better SEO for Business?
If you are a business owner, then one of the most important things for you to do would be to have a utility-based business website, but, it also needs to have a great design. Your business website is going to be the leading platform .... Read More
The Power of Podcasting: Boost Your Reputation and SEO Rank
As business owners, we’re always looking for fresh new ways to promote our business. We have this great product/service so it’s reasonable to want to share that with as many people as possible! However, especially in a saturated indus .... Read More
7 Important Things to Consider When Redesigning Your Business's Logo
The logo represents your company. By that, it means it represents all of your brand’s personality— from vision, mission and your goals to the products and services you are offering. Funny how a little and simple symbol impacts your company that much— that be .... Read More
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Having an effective online marketing strategy is vital to your business’ growth. The internet is flooded with businesses just like yours and consumers who are trying to decipher the best fit for them. You need to stand out! But marketing is ever-changing, so it’s .... Read More
