The Top 10 Branding Mistakes Small Businesses Make
Branding is exciting. There's no way around it. You know your business better than anyone, and your brand is the creative manifestation of your business. What would Nike be without the swoosh? What would Disney be without the iconic swirling type font? What would Tiffany & Co. be without .... Read More
The 20th Annual Entrepreneur Conference Expo Recap
Last week we celebrated our 20th Annual Entrepreneur Conference + Expo and it was ICONIC. We chose the name ICON because the Conference is awe-inspiring every year and our 20th anniversary was better than ever. The International Conference brings together such a diverse group of women entr .... Read More
Maintaining and Adapting to the Digital Side of Your Business
In the current climate of COVID-19, running a small business has faced its challenges. Whether your business is on a temporary pause or has decided to shift into the digital world of teleworking, how you approach the digital side of your business should adjust in response to everything going on. .... Read More
The 19th Annual Entrepreneur Conference + Expo Recap
Last week we celebrated our 19th Annual Entrepreneur Conference + Expo and it was ICONIC. So iconic, in fact, that we revealed the new name for our 20th year: eWN ICON. We chose that name because the Conference is iconic every year and our 20th anniversary will be bigger and better than ever .... Read More
6 Best Facebook Practices for Entrepreneurs
This week we are tackling *drum roll please* FACEBOOK. As we mentioned before, in today’s day and age, having a digital footprint is an important part of running a business. Facebook is one of the older social media platforms that still exists and currently has more users on its platform .... Read More
