The Top 10 Branding Mistakes Small Businesses Make
Branding is exciting. There's no way around it. You know your business better than anyone, and your brand is the creative manifestation of your business. What would Nike be without the swoosh? What would Disney be without the iconic swirling type font? What would Tiffany & Co. be without .... Read More
6 Essential Books for Entrepreneurs
There are many challenges to being an entrepreneur, but one of the most exciting (and time-consuming) is that to stay on top of your game, you’re always in a state of self-improvement. It may be easy to walk into a bookstore and head to the business section or click on the bestseller .... Read More
Creative Gifts for the Female Entrepreneur
‘Tis the season of giving, and with that comes the long lists of gifts you need to get for those dear to you. What seems easy at the beginning of your shopping trip can become a little tricky when you realize that every gift idea you had wasn’t the best. We’re here to make it a bit easie .... Read More
How to Take Advantage of Black Friday, Small Business Saturday and Cyber Monday
It’s November, and for many, it means Thanksgiving, harvesting and the peak of fall is here, but for others, it means business - Black Friday, Small Business Saturday, and Cyber Monday. As a business owner, these special holiday shopping days can bring opportunity for increased c .... Read More
Building Your Intentional Nonprofit Partnership
Why Build a Nonprofit Partnership? There’s plenty of buzz these days about “Cause Marketing.” Businesses are entering into partnerships with diverse nonprofits in order to enhance their image, boost sales, engage employees, and build customer loyalty. Most likely, if you are an .... Read More
Corporate Social Responsibility: Not Just a Trend
In August 2017, I spoke about Corporate Social Responsibility , or CSR, to the Vancouver chapter of eWomenNetwork . After my talk, the first question I was asked was how I started my journey to running a socially responsi .... Read More
Same Kind of Different as Me - The Movie
eWomenNetwork Founder & CEO, Sandra Yancey interviews Ron Hall at the 2017 eWomenNetwork Entrepreneur Conference & Expo about his upcoming new movie, Same Kind of Different as Me . The movie is based on his NY Times Best-Selling book of the same name. It tells the true st .... Read More
15-Year Old Honored for Helping Children of Fallen Officers
Megan O’Grady, of Cape Coral, Florida, is not your average teenager. Instead of being preoccupied with boys, friends and other teenage distractions, she is spending time helping children cope with the tragedy of losing a parent in the line of duty. She's doing this one bear at a time. .... Read More
5 Keys to Grow & Sustain a Successful Nonprofit
Make no mistake about it - a nonprofit is a business and should be run as such. Yes, you have a board to report to who makes decisions, but the same components that make for a successful business is also applied to a nonprofit organization. 5 Keys to Grow & Sustain a Successful Nonprofit T .... Read More
How to Start a Nonprofit Organization
You are a business owner, and you have decided it's time to give back to your community. You're ready to fight for a cause you are passionate about. So you decide to setup a nonprofit foundation (501c3). It's a beautiful thing, but it takes a lot more than passion and hea .... Read More
