The Top 10 Branding Mistakes Small Businesses Make
Branding is exciting. There's no way around it. You know your business better than anyone, and your brand is the creative manifestation of your business. What would Nike be without the swoosh? What would Disney be without the iconic swirling type font? What would Tiffany & Co. be without .... Read More
The Pros and Cons of Hiring a Dedicated Social Media Team
The popularization of social media may be less than twenty years old, but it’s not going away any time soon, if anything, it’s only ramping up. Regardless of whether you personally use (or like) social media, the reality is that a good majority of people visit a company’s social media before t .... Read More
How Kindness Goes a Long Way for Entrepreneurs
When you think about the word ‘entrepreneur’, qualities like leadership, fierceness, and hard-working might come to mind. But what about the quality of kindness? The theme of collaboration over competition has surfaced over the years chan .... Read More
COVID-19: Work Remotely with the Right Technology
COVID-19 has temporarily shifted working patterns from the office to the homes of team members. With the uncertainty of the pandemic, there's very little telling how long some of us might be having to make this home-office the new norm. This isn’t unfamiliar territory for entrepreneurs, but it d .... Read More
Bring the Podcast Studio to You
Podcasts have been on the rise for some time and have proven to be a great medium to connect with your audience or clients on endless topics. Technology plays a large part in making these podcasts happen, and Dell Technologies wants to make selecting these home-studio podcast solutions a breez .... Read More
7 Important Things to Consider When Redesigning Your Business's Logo
The logo represents your company. By that, it means it represents all of your brand’s personality— from vision, mission and your goals to the products and services you are offering. Funny how a little and simple symbol impacts your company that much— that be .... Read More
