" I never dreamed about success. I worked for it." -Estee Lauder “Rarely are opportunities presented to you in a perfect way. In a nice little box with a yellow bow on top. Opportunities- the good ones- are messy, confusing and hard to recognize. They’re ris .... Read More
The Pros and Cons of Hiring a Dedicated Social Media Team
The popularization of social media may be less than twenty years old, but it’s not going away any time soon, if anything, it’s only ramping up. Regardless of whether you personally use (or like) social media, the reality is that a good majority of people visit a company’s social media before t .... Read More
Social Distancing Doesn’t Mean Abandoning Your Community
The COVID-19 pandemic has forced many entrepreneurs to change their day-to-day routine. One major factor being how they communicate. The days of meeting up at coffee shops or working from co-working spaces are temporarily gone. It’s time to get innovative with communication strategies and turn t .... Read More
5 Productive Ways to Spend Your Weekend
We’ve all been there. You walk into work on Monday morning and you get stopped with the “ So, what did you do this weekend? ” question. You quickly comb through your thoughts and realize that you didn’t do much and it leaves you feel .... Read More
Recovering the Personal Touch in Recruiting
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I n today’s world of hustle and bustle, it seems that every business is turning to artificial intelligence (AI) for solutions. While in the vast majority of cases, this approach is both constructive and cost-effective, when it comes to recruiting, candidates ar .... Read More
Four Ways LinkedIn Can Help Excel Your Career
When you initially hear the word “LinkedIn” there are many terms that may come to mind - professional, business, resumé, etc. It may not even be the first platform you think of when it comes to social media. However, the times hav .... Read More
