As an entrepreneur, you have a lot on your plate. While marketing may not be your industry, you probably already know that marketing is essential to how the world perceives you and your brand. Logo, tagline, brand guide, website, social media, and beyond-there’s a lo .... Read More
“A mastermind group is a peer-to-peer mentoring group used to help members solve their problems with input and advice from the other group members.” Have you ever wondered why Pixar movies are so consistently good? It’s because in the mid-90s they shucked the standard model of mo .... Read More
Perfecting Your Elevator Pitch
Elevator pitches are extremely important for entrepreneurs in any relationship-building interaction. It is exactly what it sounds like; a pitch that is as long as an elevator ride. In other words, a brief, persuasive speech that you can use to spark interest in what your organization does. Thi .... Read More
Hacks Every Entrepreneur Needs to Stay Productive
The life of an entrepreneur can feel overwhelming at times. There’s so much going on, even while working remotely. It’s truly the cliché saying, there’s so much to do with so little time . So, how are we busy entrepreneurs supposed to get anything done? A great start is this blog that you’ve .... Read More
You’ve decided to start a business and leave your day job, congrats! It’s an exciting time to step into entrepreneurship and find that freedom that’s been calling you. You’re probably excited and a little nervous at the same time, which is totally understandable. It’s a big step! Big steps nee .... Read More
The Four Best Practices for Creating the Perfect Elevator Pitch
Imagine this. It’s Tuesday, you are riding the elevator up to the fifth floor of your office. The elevator stops on the second floor and your CEO hops on. “Hi,” they say. “What do you do?” You have three floors to nail what to say and no idea where to begin - what do you do? Maybe this exac .... Read More
7 Tools to Simplify Standing Out in the Digital Space
Times have changed, haven’t they? Doing business now is not the same as it was doing business 10, or 5, or even just 2 years ago. The whole saying around, “if it ain’t broke, don’t fix it” in this digital age is now a total recipe for failure because without reinventing and adapting to the di .... Read More
3 Hacks to Not Let the Holidays Get to Your Hips
As business women, I hesitate bringing this topic to the table. The thing is, studies show that there is a direct correlation between our self-esteem and the success of our business. A recent article from the Body Mind Institute couldn’t have s .... Read More
