As an entrepreneur, you have a lot on your plate. While marketing may not be your industry, you probably already know that marketing is essential to how the world perceives you and your brand. Logo, tagline, brand guide, website, social media, and beyond-there’s a lo .... Read More
“A mastermind group is a peer-to-peer mentoring group used to help members solve their problems with input and advice from the other group members.” Have you ever wondered why Pixar movies are so consistently good? It’s because in the mid-90s they shucked the standard model of mo .... Read More
Hacks Every Entrepreneur Needs to Stay Productive
The life of an entrepreneur can feel overwhelming at times. There’s so much going on, even while working remotely. It’s truly the cliché saying, there’s so much to do with so little time . So, how are we busy entrepreneurs supposed to get anything done? A great start is this blog that you’ve .... Read More
How to Increase Email Deliverability And Land in the Inbox
Emails have been a great communication channel to communicate with a B2B customer, if and only when tapped in the right way. What’s the point in sending bulk emails to the customer only to realize that none of them are landing in their inbox? It can be a headache for marketers when their email .... Read More
The Power of Podcasting: Boost Your Reputation and SEO Rank
As business owners, we’re always looking for fresh new ways to promote our business. We have this great product/service so it’s reasonable to want to share that with as many people as possible! However, especially in a saturated indus .... Read More
6 Tips for Creating Better Facebook Ads
Advertisements are a marketing tactic that boosts brand awareness and lead to consumer consumption. In today’s Digital Age, things have changed from the typical billboard you would see on the side of the road. It’s all about utilizing social media and the tools each platform has t .... Read More
7 Tools to Simplify Standing Out in the Digital Space
Times have changed, haven’t they? Doing business now is not the same as it was doing business 10, or 5, or even just 2 years ago. The whole saying around, “if it ain’t broke, don’t fix it” in this digital age is now a total recipe for failure because without reinventing and adapting to the di .... Read More
3 Hacks to Not Let the Holidays Get to Your Hips
As business women, I hesitate bringing this topic to the table. The thing is, studies show that there is a direct correlation between our self-esteem and the success of our business. A recent article from the Body Mind Institute couldn’t have s .... Read More
