The Top 10 Branding Mistakes Small Businesses Make
Branding is exciting. There's no way around it. You know your business better than anyone, and your brand is the creative manifestation of your business. What would Nike be without the swoosh? What would Disney be without the iconic swirling type font? What would Tiffany & Co. be without .... Read More
Thank you cards are an excellent way to practice gratitude. Intentional gratitude practice does wonders for the soul, but also for your business plan. We attract the energy we put out. When we’re internally in the mode of “me, me, me” people can tell whether we op .... Read More
The Pros and Cons of Hiring a Dedicated Social Media Team
The popularization of social media may be less than twenty years old, but it’s not going away any time soon, if anything, it’s only ramping up. Regardless of whether you personally use (or like) social media, the reality is that a good majority of people visit a company’s social media before t .... Read More
The Best Soft Perks to Attract & Retain Your Dream Team
Every entrepreneur is different. Some have staffs of twenty, others have a staff of two. Some work exclusively with contractors, others have a mix of dedicated employees. How you create your team is all about what works for your specific needs and goals. But whether it be an assi .... Read More
10 Must-Watch Documentaries for Female Entrepreneurs
With the ongoing pandemic, chances are you’re still spending a lot of time at home. But if you’re looking for some inspiration and motivation to help you reach the next level of success in your business, you don’t have to go too far from your couch. There are many books and films you can spend y .... Read More
3 Sure-fire Strategies To Growing Your Network
Successful start-ups know that they can go from nothing to something by leveraging the power of a network of meaningful people to help propel their business. As an entrepreneur, I get asked a lot about how entrepreneurs can success .... Read More
7 Important Things to Consider When Redesigning Your Business's Logo
The logo represents your company. By that, it means it represents all of your brand’s personality— from vision, mission and your goals to the products and services you are offering. Funny how a little and simple symbol impacts your company that much— that be .... Read More
