When you’re the boss, you’ve got a lot of people to shop for. Throughout the year we get closer and closer to the work family we’ve created for ourselves, and when the holidays roll around, we want to celebrate them and thank them appropriately. No matter what holiday your peopl .... Read More
In the age of red carpets and action figures, there are plenty of notable women we’re told to look up to as style icons, but what about BOSS ICONS? Women characters who not only break the mold of the one-dimensional women so often written by men, but women we asp .... Read More
6 Strategies that will Improve E-commerce Sales in 2019
A recent fact sheet reveals that more than 80% of the online population has used the internet to purchase something online. And of that, over 50% of people have made an online purchase more than once.
E-commerce is an ever-evolving industry. Ever since it has come into existenc .... Read More
Smart Ways to Create Memorable Unboxing Experiences for Your Brand
For e-commerce companies, the package sent mostly represents the perfect point of contact and the connection and communication with the client. It is also one of the most underutilized marketing opportunities. The packaging arose from the demand for the protec .... Read More
6 Best Facebook Practices for Entrepreneurs
This week we are tackling *drum roll please* FACEBOOK. As we mentioned before, in today’s day and age, having a digital footprint is an important part of running a business. Facebook is one of the older social media platforms that still exists and currently has more users on its platform .... Read More
Why You Need a Content Audit & How To Do It
What is a content audit and do I need one? I’ll answer the second part of that question first, YES! Now to the first part of that question – what is a content audit? Content itself is anything you are saying, writing, publishing to get the message out about your product or .... Read More
