The Top 10 Branding Mistakes Small Businesses Make
Branding is exciting. There's no way around it. You know your business better than anyone, and your brand is the creative manifestation of your business. What would Nike be without the swoosh? What would Disney be without the iconic swirling type font? What would Tiffany & Co. be without .... Read More
10 Business Lessons From Your Favorite Christmas Movies
We hope you’ve left the office behind to enjoy good food with family and friends, but as you grab some hot cocoa and settle in for a marathon of holiday classics, be on the lookout for some outstanding business lessons hidden right inside these Christmas movie favorites. .... Read More
The Entrepreneur Holiday Checklist
The holidays are a perfect time to take a beat, be thankful, and embrace tradition and cheer as we march on toward 2022. The reality is, of course, that the holidays are stressful. Navigating travel, family plans, work commitments, holiday events; and the only way to get through it i .... Read More
When I started with eWomenNetwork a mere six weeks before conference, I was told that ICON 2021 would be our Super Bowl. Now I don’t know much about sports, but I do know that breaking in a new player weeks before the big game, is a move most coaches wouldn’t be thr .... Read More
7 Important Things to Consider When Redesigning Your Business's Logo
The logo represents your company. By that, it means it represents all of your brand’s personality— from vision, mission and your goals to the products and services you are offering. Funny how a little and simple symbol impacts your company that much— that be .... Read More
6 Best Facebook Practices for Entrepreneurs
This week we are tackling *drum roll please* FACEBOOK. As we mentioned before, in today’s day and age, having a digital footprint is an important part of running a business. Facebook is one of the older social media platforms that still exists and currently has more users on its platform .... Read More
Why You Need a Content Audit & How To Do It
What is a content audit and do I need one? I’ll answer the second part of that question first, YES! Now to the first part of that question – what is a content audit? Content itself is anything you are saying, writing, publishing to get the message out about your product or .... Read More
