The Entrepreneurs of Pop Culture

We live in the age of binge-watching TV and films from the comfort of our living rooms and it's never been easier to feel connected to the journeys of the characters on our screens.  Let's take a look at some pop culture entrepreneurs and see what we can learn from their successes an .... Read More

6 Essential Books for Entrepreneurs

There are many challenges to being an entrepreneur, but one of the most exciting (and time-consuming) is that to stay on top of your game, you’re always in a state of self-improvement. It may be easy to walk into a bookstore and head to the business section or click on the bestseller .... Read More

How to Increase Email Deliverability And Land in the Inbox

Emails have been a great communication channel to communicate with a B2B customer, if and only when tapped in the right way. What’s the point in sending bulk emails to the customer only to realize that none of them are landing in their inbox? It can be a headache for marketers when their email .... Read More

How to Keep Your Marriage & Business Thriving at the Same Time

   Marital satisfaction is much higher when spouses treat each other like  best friends . But it's difficult to maintain a healthy romantic relationship and friendship while you're trying to build your empire.  Being an empowered female entrepreneur isn't easy, but it is always worth it. .... Read More

6 Tips for Creating Better Facebook Ads

   Advertisements are a marketing tactic that boosts brand awareness and lead to consumer consumption. In today’s Digital Age, things have changed from the typical billboard you would see on the side of the road. It’s all about utilizing social media and the tools each platform has t .... Read More

Why You Need a Content Audit & How To Do It

What is a content audit and do I need one? I’ll answer the second part of that question first, YES!  Now to the first part of that question – what is a content audit? Content itself is anything you are saying, writing, publishing to get the message out about your product or .... Read More