Top Small Business Trends to Watch For in 2021

This year was full of unexpected disruptions and transitions for small businesses, and it’s looking like 2021 will be the year of continued growth. Small businesses must put all that was learned this year into action in order to achieve success.  Here are eight small business trends to wa .... Read More

7 Last-Minute Ideas for a Successful Small Business Saturday

It’s almost that time of the year for small businesses to thrive - if the right marketing strategies are in place, of course. The holidays are here and so are all the events created to boost business in all aspects. From Cyber Monday to Small Business Saturday, anyone can ramp up customer engag .... Read More

13 Productivity Tips to Help Small Business Entrepreneurs

Productivity is very different when you’re a small business owner compared to large corporations. You’re making due, with limited resources and time. So, figuring out how to adapt your own strategies that work is very important.  From figuring out which systems to put in place, and onboar .... Read More

Social Distancing Doesn’t Mean Abandoning Your Community

The COVID-19 pandemic has forced many entrepreneurs to change their day-to-day routine. One major factor being how they communicate. The days of meeting up at coffee shops or working from co-working spaces are temporarily gone. It’s time to get innovative with communication strategies and turn t .... Read More

6 Strategies that will Improve E-commerce Sales in 2019

  
A recent fact sheet reveals that more than 80% of the online population has used the internet to purchase something online. And of that, over 50% of people have made an online purchase more than once.  E-commerce is an ever-evolving industry. Ever since it has come into existenc .... Read More

Smart Ways to Create Memorable Unboxing Experiences for Your Brand

   For e-commerce companies, the package sent mostly represents the perfect point of contact and the connection and communication with the client. It is also one of the most underutilized marketing opportunities.   The packaging arose from the demand for the protec .... Read More

Why You Need a Content Audit & How To Do It

What is a content audit and do I need one? I’ll answer the second part of that question first, YES!  Now to the first part of that question – what is a content audit? Content itself is anything you are saying, writing, publishing to get the message out about your product or .... Read More