The Top 10 Branding Mistakes Small Businesses Make
Branding is exciting. There's no way around it. You know your business better than anyone, and your brand is the creative manifestation of your business. What would Nike be without the swoosh? What would Disney be without the iconic swirling type font? What would Tiffany & Co. be without .... Read More
How to Build and Maintain a Community During a Pandemic
Most entrepreneurs faced a pivoting point during the pandemic, whether it was shutting down business or getting innovative with it. Perhaps one of the biggest challenges many faced was figuring out how to keep the community they’ve built thriving. With in-person interaction cut off and more cons .... Read More
6 Social Media Strategies to Consider During a Pandemic
When a pandemic strikes, it’s best to have your next social media strategy prepared. It’s important to focus on your digital marketing efforts since the likelihood of people staying home is very high. In fact, it’s one of the most crucial times to be in the digital space as platforms like Faceb .... Read More
Ways to Improve Internal Processes During a Pandemic
Has your business slowed down? Are you putting certain aspects on pause? We’re here to let you know that it is completely normal. Many businesses are feeling the effects of the COVID-19 pandemic. In fact, 96 percent of small business owners say their businesses have been impacted. Howe .... Read More
How to Dress Like a Boss On a Budget
Fall is right around the corner which means it’s time to switch out that wardrobe and mix in some warmer items to transition to the pre-Winter days ahead. If you attended our 19th Annual Entrepreneur Conference and Expo pre-conference day .... Read More
6 Tips for Creating Better Facebook Ads
Advertisements are a marketing tactic that boosts brand awareness and lead to consumer consumption. In today’s Digital Age, things have changed from the typical billboard you would see on the side of the road. It’s all about utilizing social media and the tools each platform has t .... Read More
